Personal and Organizational Development

conducting seminars and workshops
consultation services

The WHY of YOU® is a corporation dedicated to unleashing the maximum profit Potential, Productivity and Performance of companies by using core motivations for Personal, Team and Organizational development.

Its CEO, Dr. Paul Hertz, is the founder of THE WHY OF YOU® System, one of the leading international training and consulting organizations specializing in organizational effectiveness, change management and interpersonal relationships. The WHY of YOU® System seminars and workshops, both online and onsite, provides consulting services to achieve Personal, Team and Organizational Development.

The PRINT® Survey is a statistically validated and actionable tool for uncovering people’s core, underlying motivators – illuminating the “WHY” behind behaviors, actions, and reactions. The WHY of YOU® report that is generated after the PRINT® Survey is completed, explains what drives, fulfills, and triggers each individual, and reveals with great accuracy why people sometimes act in Best Self, making positive and productive choices and decisions while other times they may make less constructive choices, allowing their Shadow side to break through. PRINT®  is not a personality assessment. It is a motivational identity instrument that yields specific and actionable strategies that are unique to a person’s “WHY”, resulting in better communication, accountability, productivity, performance, fulfillment, and overall personal and team success.  Our “WHY” is the critical first step to improving. PRINT® is the only way to uncover our “WHY”. 

Overall Goal

To instill the passion in every individual to be aware of his/her Shadow Behavior and to consistently use the tools to replace Shadow Behavior with Best Self Behavior, thereby unleashing additional productivity and profit, and enabling both the individual and the company to achieve their maximum potential.

Underlying Principles

An individual and corporate commitment is made to the following: Embracing the training and tools to replace Shadow Behavior with Best Self Behavior; Becoming a ‘The WHY of YOU’® company with a constantly improving Best Self Index; Not accepting or tolerating Shadow Behavior. Best Self Behavior becomes the standard throughout the company – all levels, all departments – no exceptions; The company is supportive and people help one another in this process.

How is the goal achieved?

One-stop shop – a full service system called “The WHY of YOU”®.

An integrated approach that incorporates assessments, workshops, proven proprietary tools, measurement, feedback and coaching.

A system where the components were designed to fit together for consistency and synergy.

Assessment

Feedback & Measurement

Training

Coaching & Reinforcement

Management team coaching is provided to foster commitment to Best Self culture. Addresses strategies for:

Customer Feedback

Interview QuestionExecutive AExecutive BExecutive C
What do you feel makes our workshops different?Upbeat, packed with information, two-way dialogDealing with deep personal feelings and egosThe entire approach... from the essence of what it is (core motivations) to the style (friendly, more informal, fun)
What do you feel are the personal benefits of the workshops?Gives participant a very good snapshot of themselvesAn awareness of other personalities and the ability to create deeper relationships with peersTo enlighten the participants via another avenue (the why of you) on identifying their strengths and opportunities in relationships, and to maximize their positive communication power. To use case studies/ examples/follow-up to try and change "Shadow" behavior patterns
What do you feel are the corporate benefits of the workshops?Allows the company to work better harmoniouslyTo have a more cohesive teamThe same as personal benefits, just for a different chapter of life
Would you recommend the workshops to someone else? Why?Yes, for the reasons aboveYes, of course. It is totally different from other types of training and would lend another perspective to dealings in the workplaceYes. Because the Why of You system is a fun way to "discover" people and understand them — and with only nine Unconscious Motivators® to remember, it helps one establish general direction for maximizing their working/personal relationships with anyone on the planet!
What do you think are the basic problems in the workplace?Lack of flexibility, complacency, lack of motivation (thank God we have little of that here) and lack of disciplineGo, power, lack of understanding, incompetence, lack of toleranceTaking the time to ensure each and every communication represents what the communicator intends, in a way that will be most beneficial for both the communicatee and the communicator
Why do you think it's so hard for corporations to deal with their problems?DenialThere are so many different personalities and ways to look at thingsOh, lots of reasons. Egos, inflexibility about how something's always been done vs. looking at opportunities for change/ improvement, communication blot, etc. Thankfully, my boss is so open and flexible and has a unique and wonderful way of creating a fabulous corporate life. The great attitude filters down to everyone!
How would you describe our workshops to someone else?Informative, user-friendly, participatoryThought-provokingI, personally, have talked about your workshops to others because I've had fun "typing" people and understanding why they behave certain ways. So, the way I describe it is really by telling what it is and talking about it being a fun and effective way to better understand/improve the self, companies, relationships, etc.
How would you describe our workshops' effect on you?Excellent and eye openingHas brought a deeper, spiritual sense to what I doI really enjoyed the workshops and have so much fun typing my friends and family I had purchased a couple of the books and shared them with my best friend. I feel that when I am in-tune to what I learned, it really helps me to better manage a wide variety of situations.

We hope you are interested in learning more about The Why of You System.
A presentation is available to illustrate the power of this unique approach.

To arrange to learn more about the Why of You, please contact
Ms. Debra Levine, Executive Vice Present, at:

300 S. Pointe Drive #3605
Miami Beach, FL 33139
305/798-2225